Punjab Kings team did not just limit itself to a remarkable performance in IPL 2025, they also reached a new milestone of global recognition by ranking fourth in Google’s “Most Searched Sports Teams” list for 2025. This achievement is a true testament to the digital presence of the IPL franchise and how much their popularity is growing at the international level.
Although Punjab Kings’ journey to the 2025 IPL final was the first time among Indian franchises after a long time, they could not win the title in the end. The team’s consistent performance under the leadership of Shreyas Iyer has ensured their respectable position. Despite falling short of a 6-run defeat to Royal Challengers Bengaluru, this footprint of PBKS has improved their brand value manifold.
Getting this ranking on a platform like Google means millions of fans are connecting with the team, getting emotional about their players, strategy and story. Especially in the digital age, Punjab Kings’ social media presence and online community have helped them grow their fan base.
PBKS Chief Commercial Officer Saurabh Arora said that the team doesn’t just want to win games, they want to create relationships that resonate with their fans. “Apart from the chaos, the fans are connected to the team’s story and the emotions that come from it,” he added. This, he believes, is the team’s biggest strength.
Punjab Kings’ success is a great lesson for a sports franchise. IPL 2025 has shown how important it is to be active on online platforms, interact with fans regularly, and build brand awareness, not just on-field.
With the global popularity of IPL increasing day by day, the digital presence of franchises is now a cornerstone of their global reach. PBKS has shown through their strategy how to blend the local culture of a country with the passion of a cricket team and pave the way for an international presence.
Overall, the new chapter of Punjab Kings is not only about improving their IPL performance, but also about building their brand image and fan community. This can be a great example for those who are interested in digital marketing and brand and fan engagement of IPL franchises.
Punjab Kings’ global recognition and their success in IPL 2025 is not just the achievement of a cricket team, it is a testament to the digital revolution in modern-day sports. Led by Shreyas Iyer, this team has proven that the real victory today is not just success on the field, but creating a place in the hearts of fans. This journey of PBKS is an inspiration for the younger generation, showing how passion and planning can be combined to make one’s mark in the world of international sports. This story is not over yet, but rather is moving towards even greater extraordinary success.
Sports analysts say that such a global ranking opens new doors for the franchise. By catching the attention of international brands and sponsors, the team will move towards bigger goals and aspirations in the coming season.Read more
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